Buyers January 6, 2026
Now that the holidays are behind us, the market typically begins to feel more active—and a fresh wave of homes comes to market. Whether you’re planning to sell, buy, or do both, the most successful outcomes are rarely accidental. They’re the result of early planning, clear priorities, and a strategy that aligns timing, pricing, and preparation.
At 35 Oaks, we guide clients through this season with intention: sellers who launch with strong positioning and presentation, and buyers who are fully prepared to act decisively when the right property appears.
Before you touch a paintbrush or rent a storage unit, begin with a calm, realistic assessment of how your home will compete in today’s market. This is where we develop a pricing framework based on market activity and true comparable sales—recent closed transactions, pending sales, and active competition—so your price is grounded in what buyers are actually responding to right now.
Pricing informs everything that follows: which improvements are worth doing, which are unnecessary, and what level of finish buyers will expect at your price point.
A slow walkthrough—from the curb to the closets—will reveal what needs attention and what already works in your favor. Pay particular attention to:
First impressions and exterior presentation
Light, sightlines, and flow from room to room
Distractions: visual clutter, odor, noise, deferred maintenance
Spaces that feel calm and inviting versus crowded or tired
From there, create a practical priority list: quick wins you can tackle over the next few weekends and larger projects that require scheduling.
Decluttering is one of the highest-return steps because it elevates daily living now and improves photos and showings later. The goal is not sterility—it is clarity. Create space for light, scale, and calm.
Strong early focus areas:
Living spaces: edit furniture, simplify shelving, clear surfaces so rooms feel intentional
Kitchens and baths: reduce countertop items and streamline daily-use storage
Bedrooms and closets: aim for a clean, hotel-like primary suite and tidy, spacious closets
This is also when it helps to decide where stored items will go so the home stays consistently show-ready.
Buyers place a premium on homes that feel cared for and move-in ready, and small issues can become negotiation points once you’re in escrow. A steady approach now keeps the process manageable while protecting your leverage later.
A few common categories to prioritize:
Minor fixes that quietly signal quality: hinges, handles, trim touch-ups, lighting
Function and safety items: detectors, filters, slow drains, small leaks
System servicing as appropriate: HVAC, roof, plumbing, electrical
Curb appeal sets the tone for everything. Even in a dormant season, the exterior can read polished and elevated with thoughtful cleanup, trimming, and refreshed hardscape. The objective is simple: the home should feel cared for and camera-ready before marketing begins.
Set aside a weekend to gather your improvement history, service records, warranties, and permits you have on file. For larger properties, long-held homes, estates, or rentals, additional documentation can be helpful—maps, easements, surveys, and relevant reports (well/septic/water, if applicable). A well-organized property file supports buyer confidence and reduces friction during escrow.
How a home presents can materially impact buyer emotion and perceived value. We’ll help you determine the right approach—professional staging, refined use of existing furnishings, or selective enhancement—so buyers can immediately understand the lifestyle, the layout, and the value.
As you approach launch, we re-check the most relevant comps and active competition to confirm pricing aligned with current demand—not assumptions. Then we shift into photo and showing mode: deep cleaning, styling, lighting, and the small details that make the home feel effortless in-person and compelling online.
The post-holiday season is also when many buyers begin to re-enter the market. The most competitive buyers are not necessarily the ones willing to “overpay”—they are the ones who are prepared: financially organized, clear on their target markets, and ready to move quickly when a strong listing hits.
A conversation with your preferred lender now gives you clarity on payment comfort, program options, and what documentation will be required. A thorough pre-approval (not just a pre-qualification) typically strengthens your negotiating position and helps you move with confidence when you find the right property.
Before you write offers, determine who will be named on the loan and how you intend to take title. Then organize key documents your lender and escrow will request (income, assets, identification, and any entity documentation if applicable). Cleaning this up early reduces delays and removes stress once you’re in contract.
This is the season to refine your search criteria so you’re not reacting to every new listing. We recommend narrowing by:
Location and commute patterns (including future development considerations)
Insurance requirements and risk factors (high fire severity zones, flood zones, hillside considerations)
Community costs and governance (HOA rules, Mello-Roos/CFD assessments)
Nearby schools and their ratings, when relevant to your household priorities
Nearby “happenings” and lifestyle drivers: trails, dining, community events, equestrian access, shopping, and neighborhood character
The goal is to create a short list of markets where you would genuinely be happy living—not simply where the listings look good online.
As you focus your search, we help you think through ownership and title considerations that often arise in escrow—how title will be held, what documents may be required, and what to look for in disclosures and preliminary title information once you’re under contract.
Whether you’re selling, buying, or coordinating both, our role is to provide clarity, protect your interests, and manage the details that drive outcomes.
For sellers, we place a strong emphasis on highlighting the key aspects of your property—architectural strengths, setting, land value, lifestyle features, and the details that justify price and elevate perception. We also conduct private tours for serious prospective buyers so your home is presented intentionally, questions are addressed professionally, and the showing experience reflects the standard of the property itself.
For buyers, we begin monitoring the market early and use our network to help you preview upcoming opportunities whenever possible—so you’re not only reacting to what is already live. We track pricing trends, evaluate comparables in real time, and help you structure offers that are both competitive and well-protected.
From the first planning conversation through closing, 35 Oaks serves as your trusted fiduciary and transaction manager—coordinating timelines, disclosures, negotiations, escrow milestones, and vendor resources with precision. Our team is dedicated to our clients and their successful outcomes, and we remain fully engaged from start to finish so your move is handled with care, clarity, and control.
Who you choose to represent your interests in real estate matters. The brokerage with whom you partner with guides you through the sale or acquisition of a subject property, while advocating on your behalf, and serving as a fiduciary and trusted asset advisor. With distinct standards and dynamic experience, the 35 Oaks team provides exclusive listing services for home and land sellers, and buyer representation for those seeking to purchase real property or vacant land.